Reference

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Supporting source

Thailand coffee market revenue (2020-2024)

~THB 65B (2024 domestic)

As of2020-2024 (domestic retail and food-service value)·Sources1·Supporting·Historical series (5 points)

Thailand's domestic coffee market reached an estimated THB 65 billion in 2024 per Nation Thailand industry tracking, growing 8.3% from the prior year on the back of café-chain expansion and the post-COVID return of office and tourist consumption. Total industry revenue (producers plus distributors plus retail roastery channels) was THB 206.8 billion in 2024 with THB 37.2 billion at producer level and THB 169.5 billion through distributors and roastery retail. The cafe chain channel is the fastest-growing sub-segment, capturing a rising share of out-of-home coffee occasions.

Figure in context

Thailand's domestic coffee market reached an estimated THB 65 billion in 2024 per Nation Thailand industry tracking, growing 8.3% from the prior year on the back of café-chain expansion and the post-COVID return of office and tourist consumption. Total industry revenue (producers plus distributors plus retail roastery channels) was THB 206.8 billion in 2024 with THB 37.2 billion at producer level and THB 169.5 billion through distributors and roastery retail. The cafe chain channel is the fastest-growing sub-segment, capturing a rising share of out-of-home coffee occasions.

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Interpretation notes

What this tells you

Thailand's domestic coffee market reached an estimated THB 65 billion in 2024 per Nation Thailand industry tracking, growing 8.3% from the prior year on the back of café-chain expansion and the post-COVID return of office and tourist consumption. Total industry revenue (producers plus distributors plus retail roastery channels) was THB 206.8 billion in 2024 with THB 37.2 billion at producer level and THB 169.5 billion through distributors and roastery retail. The cafe chain channel is the fastest-growing sub-segment, capturing a rising share of out-of-home coffee occasions.

What not to do with it

Values in THB billions. Domestic coffee retail and food-service revenue (excluding pure producer-level and bulk export revenue).

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Thailand coffee market revenue (2020-2024) · Insight