Reference

·

Primary source

Thailand chained restaurant and QSR segment revenue (2020-2024)

~THB 280B (2024)

As of2020-2024·Sources4·Primary·Historical series (5 points)

The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.

Figure in context

The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.

19520202052021225202226020232802024
Interpretation notes

What this tells you

The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.

What not to do with it

Values in THB billion. Chained segment is roughly 38 percent of total food-service revenue.

Related figures

Adjacent numbers that add context without drowning the value.

Report context

Atlas actors in this figure's reports

Profiles covered in the report that cite this number.

Thailand chained restaurant and QSR segment revenue (2020-2024) · Insight