Reference
·Primary source
Thailand chained restaurant and QSR segment revenue (2020-2024)
~THB 280B (2024)
The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.
Figure in context
The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.
Interpretation notes
What this tells you
The chained restaurant and QSR segment generated approximately THB 280 billion in 2024 per triangulated estimates from SCB EIC, Krungsri Research, and listed-operator 56-1 disclosures (MINT, M, ZEN, AU). The 2020 COVID trough compressed chained revenue to ~THB 195B as dine-in capacity caps and curfews bit; 2022 reopening rebuilt to ~THB 225B; 2023-2024 lifted on tourism recovery and chained-format share gains. Minor Food (MINT) and Central Restaurants Group (CRG) anchor roughly 26 percent of the chained segment between them, with MK Restaurant Group, McThai, Hot Pot Group, Zen, and After You forming the listed and large-private mid-tier.
What not to do with it
Values in THB billion. Chained segment is roughly 38 percent of total food-service revenue.
Related figures
Adjacent numbers that add context without drowning the value.
Thailand food-service total revenue (2020-2024)
SCB EIC Food Service Outlook, Krungsri Research Restaurant Industry, National Statistical Office Food Service Establishment Survey
Minor Food (MINT) segment revenue (2020-2024)
Minor International 56-1 annual filing, MINT investor relations, SET disclosures
Central Restaurants Group (CRG) revenue (FY2024)
Central Retail Corporation 56-1, CRG operating disclosures, Yum Brands Thailand market commentary
Thailand chained restaurant format mix (FY2024)
SCB EIC Food Service, Krungsri Research, Listed operator 56-1 segment disclosures
LMWN-GrabFood post-Foodpanda duopoly share
LINE MAN Wongnai funding announcements, Grab Holdings Thailand segment reporting, Delivery Hero Asia exit announcement, SCB EIC
7-Eleven ready-to-eat QSR substitution share
CP All 56-1 annual filing, CPF commissary disclosures, SCB EIC convenience-store coverage, Krungsri Research
Report context
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