Reference
·Supporting source
Thailand HNW household count
~155,000 households
Thailand had an estimated 150,000-160,000 high-net-worth households (≥USD 1 million investable assets) at end-2024, per Capgemini World Wealth Report Asia regional sizing and KBank Private Banking client segmentation disclosures. The cohort is geographically concentrated in Bangkok (roughly 60-65% of HNW households) with Phuket, Chiang Mai, and the Eastern Seaboard (Pattaya, Chonburi) contributing the secondary clusters. Family-business wealth, particularly second-generation succession transfers from listed conglomerates, drives net new client acquisition for the major Thai private banks.
Figure in context
Thailand had an estimated 150,000-160,000 high-net-worth households (≥USD 1 million investable assets) at end-2024, per Capgemini World Wealth Report Asia regional sizing and KBank Private Banking client segmentation disclosures. The cohort is geographically concentrated in Bangkok (roughly 60-65% of HNW households) with Phuket, Chiang Mai, and the Eastern Seaboard (Pattaya, Chonburi) contributing the secondary clusters. Family-business wealth, particularly second-generation succession transfers from listed conglomerates, drives net new client acquisition for the major Thai private banks.
Thailand had an estimated 150,000-160,000 high-net-worth households (≥USD 1 million investable assets) at end-2024, per Capgemini World Wealth Report Asia regional sizing and KBank Private Banking client segmentation disclosures. The cohort is geographically concentrated in Bangkok (roughly 60-65% of HNW households) with Phuket, Chiang Mai, and the Eastern Seaboard (Pattaya, Chonburi) contributing the secondary clusters. Family-business wealth, particularly second-generation succession transfers from listed conglomerates, drives net new client acquisition for the major Thai private banks.
Time scope
End-2024 estimate
Source basis
Supporting source
Interpretation notes
What this tells you
Thailand had an estimated 150,000-160,000 high-net-worth households (≥USD 1 million investable assets) at end-2024, per Capgemini World Wealth Report Asia regional sizing and KBank Private Banking client segmentation disclosures. The cohort is geographically concentrated in Bangkok (roughly 60-65% of HNW households) with Phuket, Chiang Mai, and the Eastern Seaboard (Pattaya, Chonburi) contributing the secondary clusters. Family-business wealth, particularly second-generation succession transfers from listed conglomerates, drives net new client acquisition for the major Thai private banks.
What not to do with it
Use the linked report for interpretation and keep basis differences explicit.
Related figures
Adjacent numbers that add context without drowning the value.
Thailand HNW wealth management AUM (2020-2024)
Asian Private Banker Thailand AUM league table; Thai SEC Private Fund report; Hubbis Thailand Wealth Management Forum 2024-2025
Thailand UHNW individual count
Wealth-X World Ultra Wealth Report; Knight Frank Wealth Report Asia; Hubbis Thailand Wealth Management Forum disclosures
BOI LTR Wealthy Global Citizen visa approvals (2022-2025)
Thailand Board of Investment LTR Visa quarterly statistics; LTR Visa Centre disclosures; Bangkok Post visa coverage
Top wealth manager AUM share (2024)
SCB Group annual report; Kasikornbank annual report; Bangkok Bank disclosures; KKP Phatra Wealth disclosures; Asian Private Banker league table
Kasikorn Asset Management AUM
Kasikornbank annual report; KAsset
Por.161/2566 offshore income tax remittance rule impact
Revenue Department of Thailand Order Por.161/2566; Mazars Thailand tax advisory; Bangkok Post tax coverage
Report context
Atlas actors in this figure's reports
Profiles covered in the report that cite this number.