Reference
·Primary source
Thailand cybersecurity end-user spending (2020-2025)
~USD 770-820M (2025e)
Thailand's end-user cybersecurity spending reached approximately USD 770-820 million in 2025 per IDC Thailand and Gartner Asia-Pacific tracking, growing from approximately USD 480 million in 2020 at a 9-11% CAGR. Growth is concentrated in security services (managed detection and response, SOC-as-a-service), identity and access management, and cloud workload protection. Banking, telecom, and government drive the largest absolute spend; SMB segment penetration remains shallow. The 2022 PDPA enforcement go-live and the 2023-2024 wave of high-profile breaches at financial-services and telecom operators are the principal demand catalysts. NCSA's annual sector outlook and IDC's twice-yearly tracker are the authoritative series.
Figure in context
Thailand's end-user cybersecurity spending reached approximately USD 770-820 million in 2025 per IDC Thailand and Gartner Asia-Pacific tracking, growing from approximately USD 480 million in 2020 at a 9-11% CAGR. Growth is concentrated in security services (managed detection and response, SOC-as-a-service), identity and access management, and cloud workload protection. Banking, telecom, and government drive the largest absolute spend; SMB segment penetration remains shallow. The 2022 PDPA enforcement go-live and the 2023-2024 wave of high-profile breaches at financial-services and telecom operators are the principal demand catalysts. NCSA's annual sector outlook and IDC's twice-yearly tracker are the authoritative series.
Interpretation notes
What this tells you
Thailand's end-user cybersecurity spending reached approximately USD 770-820 million in 2025 per IDC Thailand and Gartner Asia-Pacific tracking, growing from approximately USD 480 million in 2020 at a 9-11% CAGR. Growth is concentrated in security services (managed detection and response, SOC-as-a-service), identity and access management, and cloud workload protection. Banking, telecom, and government drive the largest absolute spend; SMB segment penetration remains shallow. The 2022 PDPA enforcement go-live and the 2023-2024 wave of high-profile breaches at financial-services and telecom operators are the principal demand catalysts. NCSA's annual sector outlook and IDC's twice-yearly tracker are the authoritative series.
What not to do with it
Values in USD million end-user spending. 2025 is an analyst-house estimate.
Related figures
Adjacent numbers that add context without drowning the value.
Thailand cybersecurity spend by sector (2024)
IDC Thailand Security Spending Guide, NCSA sector outlook, Bank of Thailand IT-risk supervision data
PDPA enforcement actions by PDPC (2020-2024)
Office of the Personal Data Protection Committee, Baker McKenzie Thailand PDPA tracker, Tilleke and Gibbins data-protection bulletin
Publicly disclosed major Thai breaches (2024-2025)
ThaiCERT advisories, NCSA, Bangkok Post Tech, Group-IB Asia threat intelligence reports
Identity and access management platform adoption
IDC Thailand Identity and Access Management tracker, Okta, Microsoft Entra ID Thailand channel disclosures, Bank of Thailand IT-risk guidance
AI and ML-driven security tooling spend share
IDC Thailand Security Spending Guide, Gartner AI-augmented security tracker, NCSA and Bank of Thailand technology supervision
Post-quantum cryptography readiness investment
NCSA, NIST Post-Quantum Cryptography standardisation, Bank of Thailand IT-resilience guidance, IBM and Thales Thailand channel
Report context
Atlas actors in this figure's reports
Profiles covered in the report that cite this number.