Thailand Cybersecurity & Information Security Market Intelligence
Thai infosec spend approximately THB 18.4B in 2025 on PDPA, Cybersecurity Act 2019, BoT cyber-resilience and a 240% jump in nation-state campaigns. NCSA enforces a seven-sector CII regime; listed Thai SIs G-Able and MFEC, telco MSSPs and global vendors share the stack.
Key takeaways
- 1
Thai information-security end-user spend approximately in 2025 (Gartner), up roughly YoY from in 2024 and around higher than 2021. Growth rate sits well above the global infosec average of only because the Thai base is small relative to mature markets.
- 2
NCSA's Cybersecurity Act 2019 CII regime now covers seven sectors (security, public service, finance, ICT, transportation, energy, public health). A July 2025 draft amendment extends regulatory oversight to cloud service providers and data-centre operators hosting CII workloads.
- 3
Listed Thai SI layer: G-Able (SET: GABLE, FY2024 revenue, growth target FY2025) and MFEC (SET: MFEC, 25-year track record, 24x7 SOC) lead local cybersecurity, cloud and identity delivery, with recurring revenue mix.
- 4
Telco MSSP layer: AIS Cyber Hawk, NT Cybersecurity, True Digital Security bundle carrier-grade DDoS, SOC, identity with connectivity. Global MSSP layer: NTT Thailand, IBM Security, Verizon. Channel-led global vendors: Palo Alto Networks, Fortinet, Check Point, Cisco, CrowdStrike, Trend Micro.
- 5
Threat landscape: Thai organisations averaged around 3,180 cyber attacks per week per organisation Aug 2024 to Jan 2025 (Check Point), versus a global average of 1,843. YoY increase in nation-state campaigns; Ministry of Labour, healthcare and finance the biggest 2024-2025 targets.
- 6
Our read: Thai cybersecurity is a regulatory-led growth market, not a vendor-led one. The structural tailwinds are PDPA enforcement, NCSA CII designation expansion, BoT cyber-resilience rules, and SEC disclosure expectations. Local SIs and telco MSSPs capture the labour layer; global vendors hold the platform layer; post-quantum cryptography is the 2028-2030 forcing function.
Executive summary
Thailand's information-security end-user spend reached approximately in 2025 (Gartner Thailand forecast), up roughly YoY from in 2024 and around higher than the baseline in 2021. The growth rate sits above the developed-market average because the Thai base is small relative to GDP, and because PDPA 2019, the Cybersecurity Act 2019, BoT cyber-resilience rules and SEC cyber disclosure expectations are all binding at the same time. Spend is not concentrated in any one bucket: network security and next-generation firewalls run around , MSSP and SOC services , identity and privileged access management , cloud workload protection , endpoint and EDR , GRC and compliance , and incident response and training .[, ]
Regulator landscape is multi-headed but coordinated. NCSA (National Cyber Security Agency) sits under the National Cyber Security Committee and enforces the Cybersecurity Act 2019 across seven CII sectors (security, public service, finance and banking, ICT, transportation, energy, public health). A September 2025 NCSC notification refreshed the official CII list, and a July 21, 2025 draft amendment proposes to extend regulatory oversight to cloud service providers and data-centre operators hosting CII workloads. The PDPC (Office of the Personal Data Protection Committee) enforces PDPA 2019, with breach-notification timelines that must be harmonised against NCSA reporting duties. The Bank of Thailand publishes the Cyber Resilience Assessment Framework, issued Notification 4/2568 on mobile-banking security in March 2025, and released the AI Risk Management Guidelines for Financial Service Providers in September 2025. The SEC publishes cyber-incident disclosure expectations for SET-listed entities, and OIC covers insurer cybersecurity.[, , , ]
Operator landscape splits into three stacks. The listed Thai SI layer (G-Able, MFEC) delivers cybersecurity inside broader IT-services portfolios with recurring SOC, identity and cloud-security revenue at of mix. The telco MSSP layer (AIS Cyber Hawk, NT Cybersecurity, True Digital Security) bundles carrier-grade DDoS mitigation, identity and SOC with connectivity for Thai enterprise and public-sector accounts. The global vendor layer (Palo Alto Networks, Fortinet, Check Point, Cisco, CrowdStrike, Trend Micro, Microsoft, Okta) sells platform licences through channel partners and increasingly direct enterprise accounts. Threat data underlines the demand. Check Point counted around 3,180 cyber attacks per week per Thai organisation Aug 2024 to Jan 2025, versus a global average of 1,843. Group-IB tracked 139 hacktivist attacks during the July-August 2025 Cambodia-Thailand escalation and a YoY jump in nation-state campaigns in 2024.[, , , , , ]
Thai information-security end-user spend (THB billion, 2022-2025)
2022
Spend (THB B)
13.0
YoY %
+13%
Context
PDPA in force June 2022; first BoT cyber-resilience inspections
2023
Spend (THB B)
14.7
YoY %
+13%
Context
MOVEit, ransomware wave hits Thai banks and SET-listed firms
2024
2025
Spend (THB B)
18.4
YoY %
+12%
Context
BoT Notification 4/2568, AI Risk Guidelines, draft Cybersecurity Act amendment
| Year | Spend (THB B) | YoY % | Context |
|---|---|---|---|
| 2022 | 13.0 | +13% | PDPA in force June 2022; first BoT cyber-resilience inspections |
| 2023 | 14.7 | +13% | MOVEit, ransomware wave hits Thai banks and SET-listed firms |
| 2024 | 16.4 | +12% | 240% jump in nation-state campaigns; CII designation expansion |
| 2025 | 18.4 | +12% | BoT Notification 4/2568, AI Risk Guidelines, draft Cybersecurity Act amendment |
Service category mix (% of 2025 infosec spend)
Network, firewall, NGFW, SASE
Share %
Notes
Palo Alto, Fortinet, Check Point dominate; carrier MSSP bundles
Managed security, MSSP, SOC, MDR
Share %
Notes
G-Able, MFEC, AIS Cyber Hawk, NTT, True Digital Security
Identity, IAM, privileged access
Share %
Notes
Microsoft Entra, Okta, ManageEngine, CyberArk; BoT MFA mandates
Cloud workload, CSPM, CNAPP
Share %
Notes
Wiz, Prisma Cloud, Trend Micro Cloud One via channel
Endpoint, EDR, XDR
Share %
11%
Notes
CrowdStrike Falcon, Microsoft Defender, Trend Micro, SentinelOne
GRC, PDPA compliance, audit, advisory
Share %
9%
Notes
Big-4 audit, Tilleke, Baker McKenzie, ACIS Professional Center
Incident response, forensics, training
Share %
6%
Notes
Group-IB, Mandiant, Kaspersky, local IR retainers
| Category | Share % | Notes |
|---|---|---|
| Network, firewall, NGFW, SASE | 26% | Palo Alto, Fortinet, Check Point dominate; carrier MSSP bundles |
| Managed security, MSSP, SOC, MDR | 22% | G-Able, MFEC, AIS Cyber Hawk, NTT, True Digital Security |
| Identity, IAM, privileged access | 14% | Microsoft Entra, Okta, ManageEngine, CyberArk; BoT MFA mandates |
| Cloud workload, CSPM, CNAPP | 12% | Wiz, Prisma Cloud, Trend Micro Cloud One via channel |
| Endpoint, EDR, XDR | 11% | CrowdStrike Falcon, Microsoft Defender, Trend Micro, SentinelOne |
| GRC, PDPA compliance, audit, advisory | 9% | Big-4 audit, Tilleke, Baker McKenzie, ACIS Professional Center |
| Incident response, forensics, training | 6% | Group-IB, Mandiant, Kaspersky, local IR retainers |
Analyst framing
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Key figures
Selected anchors from the report evidence pack.
Thailand cybersecurity end-user spending (2020-2025)
IDC Thailand Security Spending Guide, Gartner Asia-Pacific Information Security tracker, National Cyber Security Agency
Thailand cybersecurity spend by sector (2024)
IDC Thailand Security Spending Guide, NCSA sector outlook, Bank of Thailand IT-risk supervision data
PDPA enforcement actions by PDPC (2020-2024)
Office of the Personal Data Protection Committee, Baker McKenzie Thailand PDPA tracker, Tilleke and Gibbins data-protection bulletin
Publicly disclosed major Thai breaches (2024-2025)
ThaiCERT advisories, NCSA, Bangkok Post Tech, Group-IB Asia threat intelligence reports
Identity and access management platform adoption
IDC Thailand Identity and Access Management tracker, Okta, Microsoft Entra ID Thailand channel disclosures, Bank of Thailand IT-risk guidance
AI and ML-driven security tooling spend share
IDC Thailand Security Spending Guide, Gartner AI-augmented security tracker, NCSA and Bank of Thailand technology supervision
Post-quantum cryptography readiness investment
NCSA, NIST Post-Quantum Cryptography standardisation, Bank of Thailand IT-resilience guidance, IBM and Thales Thailand channel
Thailand cybersecurity workforce gap
National Cyber Security Agency, Thai Information Security Association, Ministry of Digital Economy and Society
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