Insight

Reference

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Supporting source

·Preview

Plant-based dairy, beverage share

~22%

As ofFY2024·Sources2·Supporting

Plant-based dairy, beverage (oat milk, almond, soy) is the second-largest alt-protein segment, riding flexitarian, health-and-wellness demographic shifts.

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Figure in context

Plant-based dairy, beverage (oat milk, almond, soy) is the second-largest alt-protein segment, riding flexitarian, health-and-wellness demographic shifts.

Plant-based dairy, beverage (oat milk, almond, soy) is the second-largest alt-protein segment, riding flexitarian, health-and-wellness demographic shifts.

Time scope

FY2024

Source basis

Supporting source

Interpretation notes

What this tells you

Plant-based dairy, beverage (oat milk, almond, soy) is the second-largest alt-protein segment, riding flexitarian, health-and-wellness demographic shifts.

What not to do with it

Use the linked report for interpretation and keep basis differences explicit.

Related figures

Adjacent numbers that add context without drowning the value.

FY2024
~THB 7B

Thailand alternative protein market size

NIA, NFI, BOI Future Food Cat 1.5 triangulation

FY2024
~50%

Plant-based meat, seafood share

NFI, brand disclosures

FY2024
~12%

Insect protein share

NIA, BOI Future Food

2024 regulatory status
Pilot / no commercial approval

Cultivated meat regulatory status

Thai FDA, NIA

Report context

Thailand Alternative Proteins Market Intelligence

Thai alternative protein market ~THB 7B emerging (~USD 200M) — early-stage but fast-growing. Plant-based meat, seafood ~50% (Let's Plant Meat, Meat Avatar, More Meat, V Farm, Nithi Foods NXT, Thai Union plant-based, CP Foods alternative protein, global MNC imports Beyond Meat, Impossible, OmniFoods); plant-based dairy, beverage ~22% (oat milk, almond, soy); insect protein ~12% (cricket, silkworm; Entomo Foods, Kanlayavet); fermentation, mycoprotein ~10%; cultivated meat ~6% (R&D, pilot, no commercial approval yet). Foodservice adoption: Starbucks, Burger King, MK Restaurants, Sizzler, After You feature plant-based items. BOI Future Food Category 1.5 incentive, NIA innovation grants, NFI support. Drivers: vegetarian, vegan, flexitarian demographic shift, health, wellness, sustainability, religious, cultural (Buddhist, Muslim) dietary alignment.

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Atlas actors in this figure's reports

Profiles covered in the report that cite this number.

Charoen Pokphand Foods

CP Group's agri-food flagship; FY2024 revenue ~THB 580-600B; pork, chicken, aquaculture, processed foods, pet food across 18 countries.

McThai (McDonald's Thailand)

McDonald's Thailand franchise operator; 250+ outlets; private.

Starbucks Thailand (Coffee Concepts Thailand)

Starbucks Thailand franchise; Maxim's Group (HK) operator since 2019; 450+ outlets.

Thai Union Group

The branded-seafood anchor with a pet care growth pillar — Petkind, ~74% i-Tail.

Bugsolutely

Bangkok-based edible-insect food brand founded 2015; creator of Cricket Pasta, one of the first commercially launched insect-flour pasta products globally.

FAO Thailand — Edible Insect Programme

FAO's Thailand office has been the foundational global authority on edible-insect policy since co-publishing the landmark 2013 'Edible Insects' report, and continues to support DLD's cricket-farming certification framework.

Plant-based dairy, beverage share · Insight